Slow Mornings

Jimmy Dean

Waking up in the morning to the smell of sausage is a common childhood memory among long-time Jimmy Dean fans. We tapped into this nostalgia for the first live-action spot in the current brand campaign.

Slow Mornings

Waking up in the morning to the smell of sausage is a common childhood memory among long-time Jimmy Dean fans. We tapped into this nostalgia for the first live-action spot in the current brand campaign.

Slow Mornings

Waking up in the morning to the smell of sausage is a common childhood memory among long-time Jimmy Dean fans. We tapped into this nostalgia for the first live-action spot in the current brand campaign.

Slow Mornings

Jimmy Dean

Waking up in the morning to the smell of sausage is a common childhood memory among long-time Jimmy Dean fans. We tapped into this nostalgia for the first live-action spot in the current brand campaign.

Slow Mornings

Waking up in the morning to the smell of sausage is a common childhood memory among long-time Jimmy Dean fans. We tapped into this nostalgia for the first live-action spot in the current brand campaign.

Slow Mornings

Waking up in the morning to the smell of sausage is a common childhood memory among long-time Jimmy Dean fans. We tapped into this nostalgia for the first live-action spot in the current brand campaign.

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Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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A series of weekend vignettes were produced as a follow-up.

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Credits

My Role: Art Direction

Copywriter: Seth Mollerup

CDs: Pat Seidel + Chris Rose

Executive Producer: Gayle McCormick

Directors: Marc + Melanie Chartrand

Other Creatives: Eduardo Cintron, Nick Sesto & Mark Price.

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Creative Process

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