Hot Dog Helmet

Ball Park Franks

Ball Park Franks were born in 1957 as the official hot dog of the Detroit Tigers. We brought this brand heritage to life by turning a beer hat worn by baseball fans into a condiment cap for flavorizing franks. Garnered 46 earned placements and 108M+ impressions.

Hot Dog Helmet

Ball Park Franks were born in 1957 as the official hot dog of the Detroit Tigers. We brought this brand heritage to life by turning a beer hat worn by baseball fans into a condiment cap for flavorizing franks. Garnered 46 earned placements and 108M+ impressions.

Hot Dog Helmet

Ball Park Franks were born in 1957 as the official hot dog of the Detroit Tigers. We brought this brand heritage to life by turning a beer hat worn by baseball fans into a condiment cap for flavorizing franks. Garnered 46 earned placements and 108M+ impressions.

Hot Dog Helmet

Ball Park Franks

Ball Park Franks were born in 1957 as the official hot dog of the Detroit Tigers. We brought this brand heritage to life by turning a beer hat worn by baseball fans into a condiment cap for flavorizing franks. Garnered 46 earned placements and 108M+ impressions.

Hot Dog Helmet

Ball Park Franks were born in 1957 as the official hot dog of the Detroit Tigers. We brought this brand heritage to life by turning a beer hat worn by baseball fans into a condiment cap for flavorizing franks. Garnered 46 earned placements and 108M+ impressions.

Hot Dog Helmet

Ball Park Franks were born in 1957 as the official hot dog of the Detroit Tigers. We brought this brand heritage to life by turning a beer hat worn by baseball fans into a condiment cap for flavorizing franks. Garnered 46 earned placements and 108M+ impressions.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Program Video

Earned Placements

The 🌭 Helmet

Ball Park Franks

Social

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Creative Process

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Credits

My Role: Art Direction

Copywriter: Seth Mollerup

Designer: Remy Glock

ECDs: Dave Loew + Isaac Pagan